Thursday, April 28, 2011

Macy's, Southland Mall, Hayward

A picture of Macy's at Southland Mall in Hayward, California. Macy's inherited this store when Federated Department Stores (Macy's parent) acquired Broadway Stores (parent of Emporium-Capwell) in 1995.

Designed by architect Avner Naggar, construction on this store started September 22, 1970 (Mills, 1970). The store opened to the public on July 30, 1972. A similar store open later that year at Sunrise Mall in Citrus Heights. Both stores were preceded by another Avner Naggar design in 1971 at Eastridge Mall in San Jose (Mills), which was demolished in 2005.

Liberty House of Hawaii entered the California market with the opening of the Eastridge Mall store August 1, 1971 (Rhodes Western Names New Head, 1971). Southland followed, then Sunrise, both in 1972.

Although the sky was gray, the winter sky provided a leafless opportunity for this photo.

Mills, Sue. (1970, August 21). $7 Million Store for Southland. Daily Review. Retrieved May 03, 2011, from

Rhodes Western Names New Head. (1971, July 27). Daily Review. Retrieved May 02, 2011 from

Support Malls Across America by RUMUR

Malls Across America is a project by RUMUR, a multimedia production studio based in Brooklyn. Other mall sites have advertised this project and I'm also lending my support.

RUMUR is looking for your support to publish a book containing a collection of photographs from American malls. Take a look at the video below and view their Web site.