When San Francisco Centre opened its doors on October 7, 1988, it transformed the urban retail landscape. Built next to the historic Emporium building on Market Street, this bold new vertical mall offered a uniquely compact, yet towering shopping experience: four levels of retail crowned by four more levels of Nordstrom—then the largest in the United States. The center introduced San Francisco to a type of retail previously unseen in the region: an enclosed, vertical shopping mall with modern flair. One of its most iconic features was the spiral escalators, the first in North America, connecting three levels in a dramatic, space-efficient design that became a hallmark of the mall’s futuristic interior. Spiral escalators add a dramatic modern touch to the interior design. The 1990s: A vertical retail success story During the 1990s, San Francisco Centre flourished. It became a premier downtown shopping destination, attracting both tourists and locals with high-end retail options, mul...
Exploring the golden age of shopping—lost malls, vanished department stores, and retail history from the San Francisco Bay Area and beyond. Nostalgia at 25% off—because retro is always in style.