A brief history of Northgate Mall (1964–2008)
Northgate Mall, located in San Rafael, California, opened in 1964 with The Emporium. Over the next few years, the open-air shopping center expanded, and by 1965, it became a major retail anchor for Marin County. For decades, Northgate was a local favorite—boasting JC Penney, The Emporium, Sears, and later Mervyn’s as anchor tenants.
In 1987, the mall underwent a major transformation: it was enclosed and fully renovated, making it Marin County’s only indoor shopping mall. Shoppers could now browse the latest in retail and fashion beneath skylights and sheltered walkways—a welcome escape from the rainy Bay Area winters.
But by the early 2000s, retail trends were shifting. JC Penney had exited the mall by the late 1990s, with its former space later occupied by The Container Store. The Emporium had long since become Macy’s, and Mervyn’s, after serving North Bay shoppers for years, would shutter as part of its chain-wide bankruptcy in 2008. Northgate was entering a new phase—and it needed a fresh start.
2008: a promising renovation
In 2008, the Macerich Company, which had acquired the property, announced a long-awaited renovation for Northgate Mall. Thankfully for many locals, early plans to convert it into a fully open-air "lifestyle center" were dropped. The mall would remain enclosed, preserving its identity as Marin's only indoor mall.
The renovation brochure, distributed at the mall that year, promised exciting changes:
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Front cover of the 2008 Northgate Mall renovation brochure, showing an artist’s rendering of the updated mall with new landscaping, signage, and a more modern exterior. |
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Back page of the renovation brochure showing renderings of the new mall interior and revitalized public spaces. |
Planned upgrades included:
A full interior renovation and modernized exterior design
A new indoor/outdoor food court near Century Theatres
Upgraded Rite-Aid
A redesigned grand entrance off Del Presidio Boulevard
New restaurants and cafes along a landscaped pedestrian promenade
“Community gathering places” for local events, relaxing, and meeting friends
New retail and dining options tailored to San Rafael’s residents
A 2008 visit: between old and new
I visited Northgate Mall in late 2008, curious to see how things looked before the remodel fully took shape.
Let’s just say: the mall was overdue.
The interiors were tired. Most of the stores on the east side of the mall—between Macy’s and Sears—had already vacated to make way for construction. You could feel the transition everywhere: dated finishes, closed storefronts, and signs of change. And yet, even in its faded state, Northgate still held onto that unmistakable local mall vibe.
A new era begins: 2009 grand reopening
By November 12, 2009, Northgate Mall officially unveiled its grand reopening. Kohl’s—which replaced Mervyn’s—opened in September, and the mall boasted a fresh clerestory atrium, revamped food court, and new Oak Tree Plaza, an outdoor promenade with shops and restaurants.
Macerich took an environmentally conscious approach to the rebuild, pursuing LEED (Leadership in Energy and Environmental Design) certification—a rare step for a shopping center at the time. Northgate was positioning itself as a “green” mall, aiming for sustainability amid suburban retail.
Will it be enough?
Northgate’s future has long depended on its ability to adapt to the changing needs of shoppers and the local community. The 2008–2009 renovation offered a new lease on life—but with ongoing retail challenges in the years ahead, the mall would have to work harder than ever to stay relevant.
Still, for longtime residents of Marin County, Northgate isn’t just a place to shop—it’s part of the local fabric. A mall with memories.
Related posts
- Lost department stores of the Bay Area: Emporium-Capwell (1896—1996)
- The history of Corte Madera Center — a Marin county landmark since 1958
Comments
Except for the food court, The problem has always been empty spaces. The end where the movies theatres are have never been vibrant. All I remember down there was a pet store that always had dead pets. Nice.
So now they are trying to make it look like a mall with stores and cafes that would normally follow Nordstrom coming.
I hope it works but how can it ?
I buy $2.00 shirts at Mervyn's and $6.00 pants at Sears.
They don't mix with upscale.
Even Target mixes better, oddly enough. Maybe because of the foot traffic.
I opened Sears in 1972 and it was very vibrant with a restaurant and ever department you could think of.
If you look close, there are less are about one third of the entrances still useable.
But wait, how you could tell it was a pimp, a whore or two, a retard, and a drunk? Well, the drunk could be pretty easy, but the others?
Macy's is OK and full line which is a bonus, but one out three anchors won't work.
Sounds like a "lifestyle" center, but what happens to the other two anchors ?