Vintage postcards from Broadway Plaza capture the center during its early years as a regional shopping destination. These images reflect its original design, early tenants, and the architectural style that defined its opening era.
Postcard 1 —Broadway Plaza sign and street view
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| 1950s postcard of Broadway Plaza. On the right, Broadway sign at Main Street and Broadway Plaza with JCPenney on the left. On the left, looking north up South Broadway. |
The back of the postcard reads: "Broadway Shopping Center. This view shows only a portion of this rapidly expanding business district. The city is situated in the shadow of famed Mt. Diablo and has grown in less than a score of years from a peaceful farming area to a friendly bustling shipping center. Predictions have the county population to half a million by 1960 and over a million by 1990."
Postcard 2 —Walnut Creek aerial
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| Aerial postcard of Broadway Plaza and Capwell's in downtown Walnut Creek, circa 1965. |
The back of the card reads: "Aerial view of one of the many shopping centers of this bustling East Bay area."
Postcards preserved from mid-century private collection.
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