Happiness, now 25% off. Icons of modern consumerism, the shopping mall is and will always be the best place to squander our youth. We are mallrats.
Monday, May 26, 2008
Giant Cocks Penetrate Mall
What appears to be an updated photograph of the steel roosters in front of Penney's in Sunvalley Mall.
I've always considered a mall's stores to be a primary draw, not the artwork. However, in the early 70s, our views may have differed. Although as I child, I enjoyed the fountains and the birdcages.
The question or whether artwork adds value to a mall is a good one. While malls have adorned sculptures and statuary for all time (think Butano at Hillsdale Mall), what purpose does having artwork in a mall have?
Having discounted the notion that artwork in a mall is wasted on the young, I am converted. When evaluating a mall, I now examine how a mall gives back to the community. Oftentimes, this is in the form of hosting artwork. It also gives a mall an identity and tells us a little something about the architect's or mall owners' values. Compare Alameda Towne Center to The Fremont Hub. One is loaded with artwork, the other none.
Enjoy!
Scott
Labels:
concord,
sunvalley mall,
vintage postcards
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3 comments:
This was actually in the upper-level Penneys court.
I stand humbly corrected (again!)
I've updated the post.
Thank you!
Scott
Double Take!!
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