Vintage postcards from Stanford Shopping Center capture the center during its early years as a regional shopping destination. These images reflect its original design, early tenants, and the architectural style that defined its opening era.
Postcard 1 —view down the mall
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| View down the center mall at Stanford Shopping Center in the late 1950s—palm trees, decorative planters, and modernist flair. |
The back of the postcard reads: "One of the San Francisco Peninsula's newest and most modern shopping centers adjacent to the Stanford University Campus."
Postcard 2 —Woolworth's
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| Woolworth’s five-and-dime at the stylish Stanford Shopping Center, where it remained into the late '80s. |
The back of the card reads: "The Mall of Stanford Shopping Center. Leisurely shopping in ultra modern department stores and a large variety of the best specialty shops. Located on west side of El Camino Real, Calif."
Postcard 3 —The Emporium
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| The Emporium department store at Stanford Shopping Center, with sleek architectural styling. |
The back of the card reads "The Emporium, one of the newest and most modern department stores in Stanford Shopping Center. Located on west side of El Camino Real, Calif."
Postcards preserved from mid-century private collection.
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