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Postcards: Valley Fair (San Jose, 1960s)

A vintage postcard from Valley Fair captures the center during its early years as a regional shopping destination. This image reflects its original design, early tenants, and the architectural style that defined its opening era.

Postcard —view of the central mall

Vintage postcard of Valley Fair Mall in San Jose, California, showing an open-air mall layout with mid-century buildings and smoke stack.
1960s postcard showing the center court in Valley Fair, with the iconic tiled smokestack on the left.

The back reads: “The Mall at Valley Fair, San Jose, Calif. This regional shopping center is one of the outstanding shopping centers serving the greater suburban area. Over 60 specialty stores and a large department store are located here.”

The card was postmarked April 23, 1985.

Postcard preserved from mid-century private collection.

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